Andy Araujo's profile

Andy Araújo - Brand

EN (DeepL Translate)

Hey, I'm Andrew, but you can call me Andy. I used to be that child 
who dreamed of making a living from his drawings, but one 
day he felt lost and asked himself:
 
"That's what i do, but... what now?"

As time went by, the anguish of not knowing where to go increased, but 
i found Design. i always knew it existed, but i never imagined that it would be for me, 
even me, so shy and introverted. But i couldn't let go! Today it's what i do, and 
with pleasure, even with its ups and downs. As well as being a working tool, it's 
where i can bring back that feeling of being a child who loved to tinker and create.



EN (DeepL Translate)

Everyone who knows me knows that I'm the "Crazy Cat Man" 
and nothing could be morefair to use that to my advantage. 

The symbol is a representation of that. The color patterns have a reason too,
they represent darkness and light. At the beginning of the sketches, these elements 

on the side would have been the main ones, now they are secondary, they would be 
"portals" for each feeling, the color Black (Darkness), Orange (Neutral) and the color 
Light (Tranquility).

Depression has been present in my life from a very early age, although today I manage 
to cope better, with the help of therapy and other little things, it's still something I carry 
with me, I wanted to use this and also the rollercoaster of feelings, as part of the concept 
of my personal brand.

The aim was just to be aesthetic, but as time went by, it ended up
over time, deeper ideals came out that I decided to let surface, and 
this was the result.
 

EN (DeepL Translate)

Personal branding never comes to an end,
it goes beyond a well-made visual design, changes are 

necessary, thoughts, tastes and opinions are always under 
construction, that said, see you next time!


Andy Araújo - Brand
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Andy Araújo - Brand

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